Diggings

A blog by Toby Dayton

Archives

Archive for October, 2007

Happy Halloween

Tags: Halloween Costumes, Witches, Dogs Dressed Up As Witches

SEO Tip #9 – All the job information should be in text, not graphics

From our white paper on helping companies improve the Search Engine Optimization (SEO) characteristics of their career section within their company’s web site: SEO Tip #9: All the job information should be in text, not graphics As a result of either unreasonable deadlines or lack of knowledge, web developers sometimes use a graphic of text [...]

Strange SEO Results For Google Search: Craigslist + Death

I wrote a post a few weeks ago about how writing a blog provides an excellent, hands-on education about some of the basics in understanding and appreciating how search works. It is something I’ve started paying more attention to as I track how people stumble across Diggings, especially the search phrases that direct people to [...]

Who Killed The Newspaper? The Web In The Library With The Candlestick or TV In The Study With The Pipe?

In a Sunday Op-Ed piece, The Boston Globe’s Jeff Jacoby places more blame for the death of the daily newspaper on television than on the web. While the web has certainly accelerated the decline in readership over the past 5 years or so, Jacoby is correct in pointing out that readers began abandoning newspapers long [...]

SEO Tip #8 – Appropriately Prioritize Information

LinkUp, a job board operated by JobDig, recently exhibited at the ERE conference in Washington, D.C. For the show, we published a white paper on helping companies that have a corporate career section on their company web site improve the SEO characteristics of their site. The following is Tip #8 from the article: Tip #8: [...]

SEO Tip #7 – Make Pages Printer Friendly

SEO tip # 7 from our white paper on how to improve the search engine optimization of your company’s career section on your corporate web site. Tip #7 – Make sure each page on your site is print friendly Make sure that every page in your company’s career section is easy to print, especially each [...]

SEO Tip #6 – Use An Applicant Tracking System

From our SEO White Paper: Tip #6: Each listing should tie directly in to your applicant tracking system (ATS) Going back to the PageRank concept, the more pages that exist on your website, the greater visibility it will have for search engines. Unfortunately, this is about the only SEO benefit that you would gain by [...]

SEO Tip #5: Registration on your site should be optional, not mandatory

The latest installment from our white paper on helping companies improve the search engine optimization for their career sections on the company web site: Tip #5: Registration on your site should be optional, not mandatory We all love metrics. Knowing who is looking at what on your site is an incredibly important part of understanding [...]

SEO Tip #4 For Corporate Career Sites

From our recently published whitepaper on SEO for company job boards: Tip #4: Your jobs should be published in HTML HTML is the universal language of webpages. All browsers can read it and search engines are built to search it. To make your listings as accessible as possible to both jobseekers and search engines, they [...]

If This Isn’t A Sign We’re In A Bubble…

At the risk of being tarred and feathered by online militants, I’d say this report from the Wall Street Journal Technology Alert has to be exhibit A in the case for an internet bubble: Microsoft reached a deal to invest up to $250 million for a minority stake in Facebook, and will sell advertising on [...]